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New year, new South Dakota small business resources

The In the Moment logo includes a graphic representation of a stylized clock. In the center is the show's title in white, floating in a field of teal.

January is a popular time for starting a new business. Before you take the leap, experts say planning is key to a successful launch.

Elizabeth Freer is director of the South Dakota Center for Enterprise Opportunity West Women’s Business Center. Sadie Swier directs the organization’s East River location.

SDPB’s Lori Walsh connected with them for a conversation about best practices for a business launch.

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Lori Walsh is a special correspondent with SDPB and host of the "In the Moment" podcast.

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